Christa Salem

Creating integrated campaigns that connect strategy with creative.

I'm an Art Director who transforms business strategy and audience insights into integrated campaigns across digital and traditional channels.

I connect strategy, storytelling and design to create thoughtful, performance-driven brand experiences. Using AI to accelerate ideation and creative exploration, I focus on developing work that is strategically grounded and visually compelling.

Destination Booking & Holiday Retail Campaign

Marriott Bonvoy

Luxury Travel Lifecycle Campaign

Homes & Villas Marriott Bonvoy

Integrated Retail Concept Development
Tommy Hilfiger
Integrated Brand Campaign

Case New Holland

Integrated Sales Campaign

Becker Professional Education

Tourism & Destination Marketing

Gulf Shores | Visit Greenville, SC

Financial Services Growth Campaigns
Bread Financial | BMO Harris | Bankers Life
Retail Packaging & Catalog Systems

True Value